Asian Experience Awards 2026 recognise experience-led business initiatives — Eter News

Enriched Analysis 深度解析

Asian Experience Awards 2026 recognise experience-led business initiatives2026亚洲体验大奖表彰以体验为导向的商业举措

The Asian Experience Awards 2026 recognised organisations across Asia for initiatives focused on customer and employee experiences. Presented at a 1 October ceremony in Singapore, the awards highlighted digital transformation, personalisation, workplace culture and customer-centric design across sectors including banking, telecommunications, food and beverage, manufacturing and technology.2026亚洲体验大奖表彰了亚洲各地专注于客户体验和员工体验的机构。颁奖典礼于10月1日在新加坡举行，重点展示了数字化转型、个性化、职场文化和以客户为中心的设计，涉及银行、电信、餐饮、制造和科技等行业。

Asian Business Review 2 Oct 2026 2026年10月2日

01The Story新闻事实

The Asian Experience Awards 2026 recognised organisations across Asia for initiatives focused on customer and employee experiences. Presented at a 1 October ceremony in Singapore, the awards highlighted digital transformation, personalisation, workplace culture and customer-centric design across sectors including banking, telecommunications, food and beverage, manufacturing and technology.2026亚洲体验大奖表彰了亚洲各地专注于客户体验和员工体验的机构。颁奖典礼于10月1日在新加坡举行，重点展示了数字化转型、个性化、职场文化和以客户为中心的设计，涉及银行、电信、餐饮、制造和科技等行业。

  • The awards dinner was held at the Marina Bay Sands Expo and Convention Centre in Singapore on 1 October 2026.颁奖晚宴于2026年10月1日在新加坡滨海湾金沙会展中心举行。
  • Winners were selected by an independent panel including experts from Deloitte Southeast Asia, EY, KPMG in Singapore and Simon-Kucher.获奖者由独立评审团选出，评审成员包括来自Deloitte Southeast Asia、EY、新加坡KPMG和Simon-Kucher的专家。
  • The awards covered customer, digital, brand, employee, product and service experience categories.奖项涵盖客户体验、数字体验、品牌体验、员工体验、产品体验和服务体验类别。
  • Listed winners included Allianz Malaysia Berhad, Canon Singapore Pte. Ltd., CelcomDigi Berhad, Citibank Singapore Limited and CHAGEE.已列出的获奖者包括Allianz Malaysia Berhad、Canon Singapore Pte. Ltd.、CelcomDigi Berhad、Citibank Singapore Limited和CHAGEE。
  • The listed awards represented markets including Thailand, Malaysia, the Philippines, Hong Kong, Singapore, China, Vietnam and the United Arab Emirates.已列出的奖项涉及泰国、马来西亚、菲律宾、中国香港、新加坡、中国、越南和阿拉伯联合酋长国等市场。

The awards illustrate how experience management has become a cross-sector business priority spanning customers, employees, brands and services.这些奖项显示，体验管理已成为跨行业的商业重点，覆盖客户、员工、品牌和服务。

023 Dimensions维度分析

Comparison对比

Experience as a cross-sector capability体验成为跨行业能力

The recognised initiatives span financial services, banking, telecommunications, food and beverage, manufacturing technology, retail and business services. This indicates that experience-focused programmes are being applied across both customer-facing and internal functions.获认可的举措涉及金融服务、银行、电信、餐饮、制造技术、零售和商业服务。这表明，以体验为重点的项目同时应用于面向客户的业务和内部职能。

  • AIA Investment Management (Thailand) Limited received Thailand Product Experience of the Year in Financial Services.AIA Investment Management (Thailand) Limited获得泰国金融服务年度产品体验奖。
  • BASF (Malaysia) Sdn Bhd received Malaysia Employee Experience of the Year in Chemicals.BASF (Malaysia) Sdn Bhd获得马来西亚化工行业年度员工体验奖。
  • DFI Retail Group received Hong Kong Brand Experience of the Year in Retail.DFI Retail Group获得香港零售业年度品牌体验奖。
Future signal前瞻信号

Digital transformation and service delivery数字化转型与服务交付

Digital experience awards appeared across financial services, banking, telecommunications, food and beverage, business services, real estate, technology and government. The breadth of categories shows that digital delivery was a recurring feature of the awards.数字体验奖项涵盖金融服务、银行、电信、餐饮、商业服务、房地产、科技和政府等领域。类别的广泛性显示，数字化交付是本届奖项反复出现的主题。

  • CelcomDigi Berhad received Malaysia Digital Experience of the Year in Telecommunications.CelcomDigi Berhad获得马来西亚电信业年度数字体验奖。
  • Citibank Singapore Limited received Singapore Digital Experience of the Year in Banking.Citibank Singapore Limited获得新加坡银行业年度数字体验奖。
  • The Federal Authority For Identity and Citizenship received United Arab Emirates Digital Experience of the Year in Government.Federal Authority For Identity and Citizenship获得阿拉伯联合酋长国政府领域年度数字体验奖。
Comparison对比

Regional spread of recognised organisations获认可机构的区域分布

The winners listed in the source cover multiple Asian markets, with Singapore serving as the ceremony location. Several organisations also received awards in more than one experience category or market.来源列出的获奖者来自多个亚洲市场，而新加坡是颁奖典礼举办地。部分机构还在多个体验类别或市场获得奖项。

  • CHAGEE received digital experience awards in both China and Singapore for Food & Beverage.CHAGEE在中国和新加坡均获得餐饮业数字体验奖。
  • CelcomDigi Berhad received customer, digital and service experience awards in Malaysia for Telecommunications.CelcomDigi Berhad在马来西亚电信业获得客户体验、数字体验和服务体验奖。
  • Citibank Singapore Limited received customer, digital and service experience awards in Singapore for Banking.Citibank Singapore Limited在新加坡银行业获得客户体验、数字体验和服务体验奖。

03Timeline时间线

  1. 2026-10-01 The Asian Experience Awards 2026 ceremony was held at the Marina Bay Sands Expo and Convention Centre in Singapore.2026亚洲体验大奖颁奖典礼在新加坡滨海湾金沙会展中心举行。

Key takeaway核心结论

The 2026 awards present customer, employee and digital experience as connected priorities across Asia’s business sectors.2026年奖项显示，客户体验、员工体验和数字体验已成为亚洲各行业相互关联的商业重点。

04What to Watch后续关注

  1. Whether organisations continue integrating customer, employee, brand and service experience programmes.各机构是否会继续整合客户、员工、品牌和服务体验项目。
  2. How digital experience initiatives develop across banking, telecommunications, government and other sectors.银行、电信、政府及其他领域的数字体验举措将如何发展。
  3. Whether the recognised approaches are adopted across additional Asian markets and industries.获认可的方法是否会扩展到更多亚洲市场和行业。

05Uncertainties不确定因素

  • The source excerpt ends partway through the winners list, so it does not provide the complete set of award recipients.来源摘录在获奖者名单中途结束，因此未提供完整的获奖者名单。
  • The article does not detail the evaluation criteria or evidence used by the independent panel.文章未详细说明独立评审团采用的评估标准或依据。

06Sources信息来源

  1. Asian Experience Awards 2026 honours Asia’s experience leaders - asianbusinessreview.comAsian Experience Awards 2026 honours Asia’s experience leaders - asianbusinessreview.com Asian Business Review · 2026-10-02

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